Our Team

 
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Jon Heredia, ESQ.

Jon is a New York State licensed attorney with years of experience in areas of contract, licensing, merchandising, employment, immigration, and intellectual property law. Jon has deep ties in the cannabis industry and through his branding company – Emerald Brand Solutions - is currently the official licensing partner of High Times Magazine. Through his partnership with High Times, Jon has forged many strong relationships with cannabis businesses, entrepreneurs, and non-profit organizations.

Over the past 3 years, Jon has been involved in negotiating complex purchases of cannabis dispensaries and grow facilities in Colorado. Jon has also consulted with businesses and individuals seeking cultivation and cultivation licenses in multiple states.
Prior to his involvement in the cannabis industry, Jon served as legal counsel for popular fashion brands such as Rocksmith Tokyo, 10 Deep, Brooklyn Circus; licensing companies (Ineffable Music Group); and musicians such as Wu Tang Clan and Heiroglyphics. Jon’s profession as an attorney has integrated seamlessly into his other business advisory capacities, with years of experience in marketing, event production, public relations, and community outreach.

Jon received his undergraduate degree at the University of San Francisco and his law degree from New York University. Jon is currently an active member of the New York State Bar Association, National Cannabis Bar Association, Asian Law Caucus, and High NY.

 
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KIM PETRY, CPA

Kim, a certified public accountant, has served as an influential Chief Financial Officer for Fortune 500 companies and high growth start- ups such as Paxos, Broadridge Financial Services, Spend Smart Financial Services, and American Express. Kim has a versatile background with a mastery in all aspects of finance including strategy, planning and analysis, controllership, pricing, investor relations, audit, risk, SEC reporting, human resources and Six Sigma Certified. With extensive experience and dynamic strategic partnering with Executive Management, Board of Directors, Audit Committee and internal and external regulators, Kim has demonstrated success in taking businesses to significantly higher levels of financial performance and operational excellence. 

Kim is a sought after strategic partner with strong finance and business acumen across various industries. She is a cultural change agent with a passion for collaborative leadership and people development. Winner of several prestigious awards including the YWCA Woman of the Year. 

Some of Kim’s career highlights include:

Development and execution of cost saving and revenue generating initiatives resulting in $600M in cost reductions and $120M in revenue creation resulting in 20%+ increase in profit margins. She successfully built several businesses from inception to over $100M in revenue with expanding profit margins. Led and structured several accretive acquisitions including State Street Private Asset Management ($365M). Designed and implemented several accounting, planning and financial support systems which created operational efficiencies resulting in a 30% reduction in work force while strengthening controls. Seasoned expertise in all areas of finance, controllership, audit, risk, investor relations and pricing. Built, developed and retained top talent global teams and consistently received top scores on 360 reviews. 

 
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OSAKA JONES

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

 
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Sarah Meier

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

 
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JON PARKER

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

 
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CESAR HERRERA

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.